The Illinois-based business was recognized in the awards from Innovation in Business Magazine.
Michelle Bottino was already part of the Hall of Fame of Top 40 distributor Fully Promoted (asi/384000).
Now, the business owner has earned another notable accolade: Bottino’s Fully Promoted franchise in St. Charles, IL, was named Promotional Products & Apparel Company of the Year in the 2024 MarTech Awards, a program from Innovation in Business magazine that aims to spotlight the latest developments, trends and innovations across the marketing technology landscape.
The 2024 MarTech Award winners took home the honors because they demonstrated key ways in which they were working to adapt best practices and enrich marketing in the fast-moving modern marketplace, according to Innovation in Business.
“This program marks milestones for our winners,” said Jack Ford, MarTech Awards coordinator. “I want to personally wish them all the best for the future ahead as we continue to see them nourish their teams, offerings and clients.”
According to the company, Fully Promoted of St. Charles provides ongoing training to further the professional and creative development of its team so it can deliver powerful solutions to help clients achieve their goals. Some of that creativity was on display with the “social distancing wristbands” Bottino delivered as part of a unique campaign amidst the dark days of COVID-19.
The Fully Promoted franchise also regularly invests in equipment, helping to turn orders in-house and at what executives said are lower price points than larger competitors.
“Our focus is on providing solutions for our clients including bulk orders, welcome and new hire kits, and online shopping portals,” said Bottino. “We want all of our clients to be successful.”
Innovation in Business is a quarterly online magazine and newsletter, offering news and insights from the world of technology and innovation in business. It’s owned by AI Global Media, a B2B digital publishing house headquartered in the United Kingdom that operates 14 media brands.
Based on reported 2022 North American promotional product revenue of $123.7 million, Fully Promoted ranked 21st on Counselor’s most recent list of the largest distributors in the industry. Fully Promoted operates a branded apparel, promotional products, and marketing service franchising business with approximately 270 individually owned and operated locations.