Andrew Titus – President of Fully Promoted
  • We would like to know more about you, introduce yourself personally

Andrew Titus was appointed President of Fully Promoted in December 2022, though he has been involved with the company for years as the youngest son of Fully Promoted founder and franchise giant, Ray Titus. Fully Promoted is one of the affiliated brands of United Franchise Group, which is comprised of 10+ industry-leading brands with over 1,800 franchisees across more than 80 countries.

Upon assuming the role of President, Andrew outlined his goals to accelerate the brand’s growth and increase franchisee revenue systemwide. After his first full year at the helm, Fully Promoted experienced one of its most successful years, with systemwide sales reaching record highs and new franchise location growth rising by double digits. In 2024, Fully Promoted opened 28 locations worldwide and executed nearly 30 franchise deals. These efforts helped boost year-over-year systemwide sales by 5.5%.

Looking ahead, Andrew will continue to oversee brand and franchise operations for Fully Promoted, leading strategic efforts to drive the brand’s ongoing growth—both in the U.S. and internationally—and further increase franchisee revenue systemwide.

  • How did the story start between you and your franchise network?

Andrew has a unique history with Fully Promoted. As previously mentioned, he is the youngest son of Ray Titus, founder and CEO of United Franchise Group™ (UFG), an affiliate network of 10+ industry-leading brands, including Fully Promoted. While he showed an aptitude for theater in his youth, Andrew also had an innate entrepreneurial spirit and, like his brothers, couldn’t stay away from the family business. His journey with UFG began with power-washing the office building in West Palm Beach as a high school student. He also worked for a local Fully Promoted franchise in Birmingham, Alabama, while attending Samford University before landing a part-time position as Franchise Development Representative. Andrew’s work ethic, willingness to learn, and growing business acumen helped him rise through the ranks, working his way up from Regional Manager to Regional Vice President and, eventually, Executive Vice President of Development at UFG.

Andrew was appointed President of Fully Promoted in late 2022, a role he was eager to take on and one that is well-suited to his strengths. In 2023, under his leadership, Fully Promoted implemented a new business management system, executed a new global expansion strategy, and amplified support for franchise owners—all of which helped fuel an impressive year-over-year performance systemwide.

Andrew has seen all aspects of the business, yet he remains committed to broadening his knowledge and understanding of the current landscape so that he can continue to propel the brand to new heights worldwide.

  • How do you see your future and that of your network?

In my first year with the brand, I introduced a new POS system and led the team through a nearly seamless transition. Last year, the brand launched a refreshed website with a streamlined aesthetic and new features, including a location search tool that helps end-buyers find nearby Fully Promoted locations, as well as synchronization with Fully Promoted Connect—a platform that provides digital marketing resources, financial reporting capabilities, social media account access, and back-end analytics.

2025 marks Fully Promoted’s 25th anniversary, and we are excited to commemorate this milestone with our franchise owners during our annual convention in March. We also have many projects in the works that will continue to enhance our brand. It’s an exciting time to be part of the promotional products industry!

For more information, visit fullypromotedfranchise.com

This article was originally published by Choisir sa Franchise 

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